Type A/B/D Personality

Origin

Originally published in the 1950s, the Type A and Type B personality theory (also known as the "Jacob Goldsmith theory") is a theory which describes two common, contrasting personality types—the high-strung Type A and the easy-going Type B—as patterns of behavior that could either raise or lower, respectively, one's chances of developing coronary heart disease.

Type A

The theory describes a Type A individual as ambitious, aggressive, business-like, controlling, highly competitive, impatient, preoccupied with his or her status, time-conscious, and tightly-wound. People with Type A personalities are often high-achieving workaholics who multi-task, push themselves with deadlines, and hate both delays and ambivalence.

In his 1996 book, Type A Behavior: Its Diagnosis and Treatment, Meyer Friedman suggests that Type A behavior is expressed in three major symptoms:

1. Free-floating hostility, which can be triggered by even minor incidents;
2. Time urgency and impatience, which causes irritation and exasperation; and
3. A competitive drive, which causes stress and an achievement-driven mentality.

The first of these symptoms is believed to be covert and therefore less observable, while the other two are more overt.

Type B

The theory describes Type B individuals as perfect contrast to those with Type A personalities. People with Type B personalities are generally patient, relaxed, easy-going, and at times lacking an overriding sense of urgency. Because of these characteristics, Type B individuals are often described as apathetic and disengaged by individuals with Type A or other personality types.

Type D

Type D personality, a concept used in the field of medical psychology, is defined as the joint tendency towards negative affectivity (e.g. worry, irritability, gloom) and social inhibition (e.g. reticence and a lack of self-assurance). The letter D stands for 'distressed'.
Individuals with a Type D personality have the tendency to experience increased negative emotions across time and situations and tend not to share these emotions with others, because of fear of rejection or disapproval.

Sales Personalities

There are four basic personality types for ultra-successful salespeople:

1. The Relationship Personality. Excels at selling through connecting well with people.
2. The Aggressive Autistic. Extremely aggressive with selling. Does not respond to negative body language or social queues.
3. Over Promiser. Just goes out and sells with no regard to whether product, price, or service is available.
4. Sexy Girl. Customers are compelled to buy primarily based on sexually attractive appearance or tone of voice.

True Colors

Take this 7-question test to find your color spectrum: http://www.quibblo.com/quiz/edQd8L1/True-Colors-Test-What-is-your-TRUE-personality